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Massimo DiCicco 

Massimo DiCicco started his career in hair at Westchester School of Beauty Culture and went right to work in one of Manhattan's top salons. At Bumble and Bumble he began as an apprentice where, for two and a half years, he honed his craft. He continued to excel over the next nine years and grew a strong clientele that continue to seek him out. Additionally, as an Educator for Bumble, Massimo traveled the world teaching the Bumble cutting and styling techniques at seminars, road shows and in salons.


Fashion Week brought a new opportunity for Massimo to shine. For the past 16 seasons Massimo worked at the shows in New York, Milan and Paris. His hair creations have graced the models on the runways of Marc Jacobs, BCBG and Moschino. He continues to lend his expertise back stage to the designers of Fashion Week.


In June, 2007, he and Dawn Bruckner (aka Roni) a co-worker from Bumble, opened Salon Firefly in Larchmont, New York. Massimo now divides his time working three days a week at Salon Firefly in Westchester and two days a week at Bumble and Bumble in New York City.

Dawn Bruckner

Dawn Bruckner (aka Roni) started her career in 1983 at Bumble & Bumble in New York City. Dawn began as an apprentice where she went through a rigorious two year training program learning how to cut hair using the Bumble & Bumble techniques. In 1985, Dawn was promoted to stylist. With razor in hand and her visionary skills, Dawn became one of the most sought after stylists at Bumble & Bumble. Being at the cutting edge in this ever changing fast paced world oh hair, Dawn transcended her skills by teaching in the Bumble apprentice program.

In June of 2007, Dawn with her partner Massimo, launched Salon Firefly located in Larchmont N.Y.

Roseann DiCicco

Roseann was trained in New York City, honing her skills at some of the city's top salons throughout her career. She now works in both New York and Connecticut, and has over 20 years of experience as a colorist and educator.

Stevie Iannitti

Stevie has been a colorist for over six years. She first started her career at Bumble and bumble where she went through rigorous training. She currently splits her time between NYC and Westchester. She specializes in creating natural, effortless color. 

Jodi Lock

Jodi started her hairdressing journey at Vidal Sassoon Academy in Santa Monica, CA.   After completing cosmetology school she moved back to New York to begin her nearly 20 year career at Bumble and Bumble in Manhattan. 

She worked backstage at New York Fashion Week for 14 seasons before shifting her focus to education. She is now a lead educator at Bumble and Bumble University and teaches countless hairstylists around the globe on hair cutting and styling techniques. Jodi joined the team at Firefly in the fall of 2018. She divides her time between Bumble and Bumble where she continues to work 1 day a week, and Salon Firefly where you can find her 2 days a week. 

Natalie Daloia 

Natalie started her career in hair in 2008. Her training began with influences from the John Sahag Academy. She went on to specialize in color, working with some of New York's top colorists. She has taken her work from NYC to the west coast where spent a year in San Francisco working and training with specialists from Redken, Wella, and Oribe. Full of inspiration and new talent, she returned to her New York roots to continue living out her dream of delivering beautiful color to all of her clients. 

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